Rethink Energy Florida, Inc.
PO Box 1341
Tallahassee FL 32302
Contact Information
Address PO Box 1341
Tallahassee, FL 32302
Telephone (850) 766-1300
Alternate Address 565 East Tennessee Street
Tallahassee, FL 32308
Web and Social Media
Donate Directly to this Organization
At A Glance
Organization DBA
Rethink Energy Florida
Organization's type of tax exempt status Public Supported Charity
EIN Number 27-3190205
Year of Incorporation 2011
Financial Summary
Projected Revenue $19,181.00
Projected Expenses $19,003.00
Mission Statement
Our mission is to engage, educate and empower citizens to take action and achieve energy independence in a healthier, more sustainable environment.
Vision: in  3-5 years, Rethink Energy Florida will be the Premier organization people look to on Energy Issues in Florida. Financially supported and supporting, connected and Building Alliances for Earth Restoration and Environmental Justice issues related to energy.
Values:  Evidence based information, Earth Restoration, Empowerment through deliberative democracy, Problem-solving (Solutions focused), Education Driven, particularly youth-focused, Engagement with Local/State/National and World Communities, Grassroots Organizing Education and Action.
Needs Statement
  1. Financial support for a paid staff person
  2. Financial support program expansion
  3. Capacity building for additional volunteer programs in neighboring communities within the state of Florida
Impact Statement
Recent Accomplishments:
  1. Successful Energy Camps for children
  2. Successful fundraising in the form to two big events: Energy Ball, which has allowed children in need to attend Energy Camp at a now or reduced cost, and Green Shopping Holiday Extravaganza
  3. Successful and popular series of lunch-and-learns, workshops, and movie screenings that educate adults on current energy issues and solutions, and do-it- yourself renewable energy projects
  4. Successful continuation of college intern program 
  1.  Expand Energy Camp program by offering new curriculum to children who have already attended Energy Camp I and by expanding to bring some of the Energy Camp curriculum into after- school or educational enrichment programs
  2. Partner with other organizations to engage citizens in developing Clean Energy Platform through Clean Energy Congress
  3. Reach more adults through existing adult education program
  4. Expand chapter participation
  5. Expand intern program
Background Statement
Rethink Energy Florida began as Crude Awakening Tallahassee. As Crude Awakening Tallahassee, we corralled citizens' outrage at the Deep-water Horizon catastrophe into dedication to reducing our fossil fuel use and inspiring our leaders to explore new ways we can produce or conserve energy. We are interested in ensuring that we never see an event like the Deep-water Horizon catastrophe again. Rethink Energy Florida, Inc. remains dedicated to promoting awareness of dangers of fossil fuels and the renewable options for energy. Rethink Energy Florida is also dedicated to promoting a planned energy descent through conservation and community building. Rethink Energy Florida works within the state of Florida to create local grassroots movements to support the transformation away from the use of fossil fuels to power our lives and toward the use of renewable energy. We are also dedicated to helping to alleviate the consequences of fossil fuel usage and reducing energy usage through conservation. Finally, we strongly believe in citizen action – it is the will of the people that will create the impetus to shift our energy usage.
Service Categories
Energy Resources Conservation & Development
Elementary & Secondary Schools
Areas of Service
Areas Served
In a specific U.S. city, cities, state(s) and/or region.
State of Florida
 We are primarily based in Leon County, and have been successfully growing our impact in this area since 2010. We are looking to grow our organization throughout the rest of North Florida into the entire state of Florida within the next couple of years.
Board Chair Statement It is time to Rethink Florida's dependence on fossil fuels, Rethink Florida's investments in renewable energy, and Rethink our communities' decisions around energy conservation. We can begin now to transition into a renewable energy environment for our children's future with the talents and efforts of educated volunteers. 
CEO Statement/Executive Director Statement

In 2013, we are excited to have expanded our internship program and to have solidified our work and our mission. Our internship program has gone from having 2 interns at the beginning of the year to having 10 interns at the end of 2013. As an all volunteer organization, these interns are given a significant amount of responsibility. Whenever possible, we minimize the mundane tasks such as data entry and filing, and maximize tasks that are critical to the organization, such as event and activity planning, outreach presentations, grant development, and policy research. As such, our intern program is becoming one of the premier programs in Tallahassee.

In addition in 2013, we have expanded our children’s education program. We expanded our Energy Camp, due to its popularity in 2012, to two weeks in Tallahassee, we conducted outreach to several other children’s camps and schools, and we purchased materials that allow children to gain hands-on experience using solar power during our outreach activities. Working with children not only gets the technology and ideas into the hands of the young, but also inspires the adults working with them. Meanwhile, we continued our adult education and engagement program with movie showing, the Green Book Forum, and workshops throughout the year. Our Adult Engagement included co-sponsoring the Clean Energy Congress 2.0 in September of 2013. At this event we brought together 100 leaders in renewable energy from around the state to discuss and decide on a platform for renewable energy in Florida.

Our challenges for 2014 include continuing to expand our growth in Tallahassee, our home, while expanding to other areas of the state. At the end of 2013, we finalized our plans to participate in the Cruise for a Sustainable Florida, with the Archimedes, a solar boat traveling around Florida from the power of the sun. Our second challenge is to expand our access to funds. In 2013, we were able to greatly expand our donations from the public, which allowed us to improve our outreach and education programs. The organization can do and is doing a lot with the volunteer staff and interns that we have; however, to expand much beyond our current capacity, we will need to secure funding for paid staff.

Description Promoting the Transition Town Initiatives and educational activities in Rethink Energy Florida's Chapters
Category Environment, General/Other Energy Resources
Population Served Adults, ,
Short Term Success Short-term success is that the Transition Tallahassee Initiative becomes its own organization, supported by Rethink Energy and other Tallahassee-based organizations
Long term Success Long term success of the Transition Town Initiative is that transition towns are created throughout Florida that are building the resilience of those towns.
Program Success Monitored By Observation
Examples of Program Success Transition Tallahassee has created its own Covenant, and is in preparation to become its own organization
Description Developing, promoting, and using Children's educational opportunities to ensure children are aware of renewable energy, energy conservation and descent.This includes our successful Energy Camp, which we plan to expand to provide educational opportunities via after school programs during the school year. We also can provide other educational opportunities in school classrooms.
Category Education, General/Other
Population Served , ,
Short Term Success Children are able to express an awareness of energy issues to their families.
Long term Success Children being educated through our programs will have expanded awareness of energy issues, and will reduce their energy and environmental impact by 50%. They will also bring awareness to their families and peers.
Program Success Monitored By Lessons Learned, surveys, staff and intern evaluations, and number of individuals impacted
Examples of Program Success In the first year of Energy Camp, we served 10 children for one week. In the second year, we expanded our program, due to its popularity amongst the original students. We had Energy Camp for 2 weeks, and served 17 students during the first week, and 14 children during the second. We also had outreach programs to several Tallahassee-based camps during the summer of 2013.
Description Developing, promoting and utilizing opportunities to educate all adults on the need and availability of renewable energy. This includes Lunch and Learns, Reskilling opportunities (learning skills that reduce or eliminate the need for fossil fuels)
Category Environment, General/Other Environmental Education
Population Served Adults, ,
Short Term Success By the end of a class, adult learners will make at least one change in their lives that positively impacts energy conservation and/or use of renewables.
Long term Success Adults experiencing our programs will be inspired to make personal changes in their lives, reducing their impact on climate change, and to engage in the conversation both in the public and with our leaders about the best way to shift our energy production to renewable energy.
Program Success Monitored By surveys, lessons learned, follow-up, tracked participation.
Examples of Program Success
Our classes creating solar chargers and ovens are well-attended. Students in these classes walk away with a tangible result that theymay immediately use to impact their energy usage. Lunch-and-learns are also well attended - through our partnerships, we have been able to provide experts that give new and valuable information. Feedback is consistently positive.
Our successful major fundraiser - the Energy Ball - is also a testament to the appreciation and positive feedback of the adult education. The Energy Ball attendees are often prior students, or have learned about the event from students.
Program Comments
CEO Statement/Executive Director/Board Comments
Board Chair
Board Chair Kim Ross
Company Affiliation No Affiliation
Term Aug 2010 to Dec 2014
Board Members
Melissa Forehand No Affiliation
Tazh Hall Community Volunteer
Kim Ross No Affiliation
Alexis Schwartz Comminity Volunteer
Herb Shelton Community Volunteer
Fran Sullivan-Fahs Community Volunteer
Dr. Rachel Sutz-Pienta No Affiliation
Board Demographics - Ethnicity
African American/Black 0
Asian American/Pacific Islander 0
Caucasian 7
Hispanic/Latino 0
Native American/American Indian 0
Board Demographics - Gender
Male 2
Female 5
Board Term Lengths 0
Board Term Limits 0
Board Meeting Attendance % 80%
Written Board Selection Criteria? Under Development
Written Conflict of Interest Policy? Yes
Percentage Making Monetary Contributions 100%
Percentage Making In-Kind Contributions 100%
Constituency Includes Client Representation Yes
Number of Full Board Meetings Annually 12
Standing Committees
Communications / Promotion / Publicity / Public Relations
Research & Policy
CEO Comments An Advisory Council is under development
Executive Director/CEO
Executive Director no paid staff
Term Start Aug 2010
Experience As a volunteer organization and working board, the Board President currently fills the role and responsibilities of the Executive Director. An experienced organizer and program manager, she is also the founder of the organization
Experience As a volunteer organization and working board, the Board President currently fills the role and responsibilities of the Executive Director. An experienced organizer and program manager, she is also the founder of the organization
Full Time Staff 0
Part Time Staff 0
Volunteers 30
Contractors 2
Formal Evaluations
CEO Formal Evaluation N/A
CEO/Executive Formal Evaluation Frequency N/A
Senior Management Formal Evaluation Yes
Senior Management Formal Evaluation Frequency Semi-Annually
NonManagement Formal Evaluation Yes
Non Management Formal Evaluation Frequency Quarterly
Plans & Policies
Organization has a Fundraising Plan? Under Development
Organization has a Strategic Plan? Under Development
Management Succession Plan? Under Development
Organization Policy and Procedures Yes
Nondiscrimination Policy Yes
Whistleblower Policy Yes
Document Destruction Policy Yes
Directors and Officers Insurance Policy No
We are currently developing a statewide plan for expanding our partnerships.
Fiscal Year
Fiscal Year Start Jan 01 2014
Fiscal Year End Dec 31 2014
Projected Revenue $19,181.00
Projected Expenses $19,003.00
Spending Policy N/A
Form 990s
Audit or In-House Financial Documents
IRS Letter of Dtermination
Detailed Financials
Expense Allocation
Fiscal Year201320122011
Program Expense$10,346$2,532$545
Administration Expense$1,227$880$54
Fundraising Expense$5,017$4,030$3
Payments to Affiliates$0$0$0
Total Revenue/Total Expenses1.121.291.64
Program Expense/Total Expenses62%34%91%
Fundraising Expense/Contributed Revenue40%68%0%
Assets and Liabilities
Fiscal Year201320122011
Total Assets$6,311$4,402$2,241
Current Assets$6,311$4,402$2,241
Long-Term Liabilities$0$0$0
Current Liabilities$26$34$0
Total Net Assets$6,284$4,368$386
Short Term Solvency
Fiscal Year201320122011
Current Ratio: Current Assets/Current Liabilities242.73129.47--
Long Term Solvency
Fiscal Year201320122011
Long-Term Liabilities/Total Assets0%0%0%
Capital Campaign
Currently in a Capital Campaign? No
Capital Campaign Anticipated in Next 5 Years? Yes
Foundation Comments
  • *In 2012 there was an in-kind donation used for a silent auction, therefore the fundraising expense is inflated to show the use of that donation.  
  • Financial figures were taken from internal financial statements provided by the organization.
Additional Documents
State Charitable Solicitations Permit
Nonprofit Rethink Energy Florida, Inc.
Address PO Box 1341
Tallahassee, FL 32302
Primary Phone 850 766-1300
Donate with a credit card
CEO/Executive Director no paid staff
Board Chair Kim Ross
Board Chair Company Affiliation No Affiliation
Year of Incorporation 2011